Motif Software


Identity

Idea

Create a clever logo that captures the ethos and work of Motif Software, a software architecture company that specializes in achieving the impossible.

Execution

A stunning custom typeface constructed with building-on Escher shapes elegantly depicts Motif's commitment to unique digital architecture solutions.

Fun

We ate so many tater tots at our client meetings the restaurant stopped serving them. We also referenced an obscure holiday in every email. Did you know that February 2nd is National Tater Tot day? Now you do.